VIDEO, DIGITAL, CRM, SOCIAL
Role: Creative Director, Copywriter
How big of a mountain are you climbing when you work for a startup travel app that's about to launch? Quite a large one. But when it comes to connecting travelers with locals around the globe, in an entirely new way, there "ain't no mountain high enough."
Over 1,000 downloads within 2 months
Featured on Forbes.com and ABS-CBN News, Manila
Increase from 79K to 109K followers on Facebook, a 72% growth rate
4 email series created over timespan of 4 months. That's over 50 unique emails!
Working closely with our animator, I was able to bring our first video projects to life and let the world in on the possibilities with GLYD.
App Store Product Cards
We created these targeted Facebook ads to attract downloads and recruit potential GLYDrs in India.
Branded content video and Southeast Asian city postcard announcements
What started with ZERO emails has become a fully incorporated trigger email program ranging from a Welcome series to Educational, Transactional and Come Back emails.
OMG! a biweekly e-newsletter with informational and entertaining content for the travel enthusiast.
New feature announcement email
Come Back/FOMO email series